Assess whether the manufacturing process is the main way Tyrrells
‘add value’ to their potato snack. [10]
Prompt word: assess.
Think – definition, two-sided answer with a brief
conclusion.
Your definitions of added value were excellent.
How will you learn all
of the A Level Business definitions?
The key skill with assess questions, developing a 'chain of
reasoning'.
My effort:
Manufacturing
adds value because it involves the transformation process.
Potato’s
are grown from seed, harvested, hand cooked, flavoured and packaged in high
quality bags.
Tyrrells
benefits from this because the costs of the production process per bag will be
considerably less than the price they charge supermarkets and other retailers.
The
benefit of this high profit margin is that if the product is popular with
consumers they will receive a high revenue stream which they could reinvest
into the business and produce an increased range of crisps or new products.
The
benefit of this is that a wider product portfolio provides increased security
in the food industry where tastes are constantly changing e.g. increasing
popularity of popcorn.
Your turn
Thanks Kamil:
Thanks Ayisha: