The process of creating a new product or service is called product design.
What design brief would you give to a design team for a new travel iron?
Design mix:
What do you think these three elements mean?
Task: Think about designing a new driverless car.
What interior features might it have?
Can you draw a sketch of what it might look like?
Do you think the cost of manufacture makes its production realistic?
Function:
A product or service must be 'fit for purpose'.
Think also about -
Ease of use
Convenience
Safety
Having a feature which gives your product a USP.
Aesthetics:
Sensory stimulation. What do you think this means?
Design is an important part of aesthetics.
Products Jony Ive designed:
Economic manufacture (Cost):
A product must be 'economically viable' if it is to succeed in a competitive market.
Not 'economically viable' 1:
Not 'economically viable' 2:
Probably the best passenger plane ever made.
London to New York in 3 hours 15 minutes.
Unfortunately at an unrealistic price.
How does the following product satisfy the design mix?
Click on the picture:
The design mix and social trends:
Public attitudes towards many things have changed as a result of:
Global warming:
Businesses now design for 'waste minimisation'.
Example of over packaging 1:
Example of over packaging 2: